289 Sports > Football > Italian media talks about BYD sponsorship: Inter Milan has more than 533 million fans worldwide, and 154 million in China
Italian media talks about BYD sponsorship: Inter Milan has more than 533 million fans worldwide, and 154 million in China
July 24th Italian financial media "Il Sole 24 Ore" recently wrote a column about the cooperation agreement reached between Inter Milan and BYD.
Inter Milan has previously reached a new partnership with BYD. The special report pointed out that this is the latest step in BYD's steady progress in the field of Western football sponsorship, and this cooperation will also replace Inter Milan's previous long-term cooperative relationship with Volvo.
report wrote: "This agreement has brought synergy between two brands in expansion. Inter Milan has more than 533 million fans around the world, making it the second fastest growing football club in the world in the past five years."
"In China, Inter Milan has more than 154 million fans, a shocking number, but it is particularly necessary to consider that the club was controlled by the Zhang family through Suning Holdings Group for many years. In BYD's equally important market: South America, due to the influence of players such as Lautaro, Inter Milan has also reached nearly 90 million local fans."
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