Starting at $4 billion! The Trail Blazers are about to sell, why are NBA teams becoming capital darlings?

NBA teams has been in trouble again. Sources revealed that the Portland Trail Blazers have attracted potential buyers, with a price expected to be no less than $4 billion. This number is not only far beyond the price of the Suns when they changed hands, but is also likely to become a new benchmark for NBA team trading.

Since the death of Paul Allen in 2018, ownership of the Trail Blazers has been custodialized by the Trust. Over the years, rumors have been keeping with the team’s sale, but there has never been substantial progress. Now, with Bill Simmons' revelations, this potential deal has finally surfaced. Although the buyer identity has not been made public, the $4 billion offer is enough to prove the NBA team's ability to attract money.

Why are NBA teams so valuable? The answer lies in its stable commercial value and scarcity. The league's globalization strategy has allowed team revenue to continue to grow, and the fixed scale of 30 teams makes each team a "hot commodity" in the eyes of capital. Although the Trail Blazers are not a giant, they have a mature fan market, modern stadium facilities, and future returns brought by potential new stars, which naturally become investors' goals.

Once this deal is reached, the impact will not be limited to the Trail Blazers. It could push up market valuations for other teams and even change the rules of the league's capital game. For ordinary fans, the change of team owners may mean a new management team, a new team building idea, and even affect the stars' stay or stay.

4 billion US dollars to buy a team, is it expensive or cheap? In the eyes of capital, the answer may be obvious. But for basketball itself, the business logic behind this transaction may be more worth pondering.